Senior Digital Media Buyer Job at Blissy, Burbank, CA

S0E3SmE2eVVtNXZ6M3ZwbnI5Z2lJamp2QlE9PQ==
  • Blissy
  • Burbank, CA

Job Description

About Us

Blissy, the leading brand in beauty and sleep wellness, is looking for a Senior Media Buyer to drive high-performing direct-response ad campaigns. This role is ideal for a data-driven marketer with a strong creative edge—someone who understands consumer psychology, thrives on scaling campaigns, and knows how to turn insights into profitable action.

You’ll work closely with the Sr. Creative Director and broader marketing team to launch, optimize, and scale paid campaigns across Meta (primary), TikTok, and Snapchat. Your expertise in media buying, ad performance analysis, and creative testing will directly impact revenue growth and customer acquisition.

Responsibilities

  • Develop and execute paid media strategies to drive sales and maximize ROAS.
  • Plan, set up, and manage ad campaigns across Meta (Facebook & Instagram), with secondary focus on TikTok and Snapchat.
  • Monitor and analyze performance data daily, optimizing campaigns based on key KPIs.
  • Run A/B tests on creative, copy, and targeting strategies to continuously improve results.
  • Identify and implement new media buying techniques, funnel optimizations, and scaling strategies.
  • Collaborate with the creative team to guide ad concepts based on data insights and consumer trends.
  • Stay ahead of industry trends and platform updates to leverage new opportunities.
  • Manage budgets effectively, ensuring ad spend is optimized for maximum efficiency and profitability.
  • Provide performance reports and insights to key stakeholders, making data-driven recommendations.

Qualifications

  • Proven track record as a Media Buyer with a minimum of 3+ years of experience in performance-based online advertising.
  • Expertise in Meta, with experience in TikTok and Snapchat. Other platforms a plus.
  • Strong analytical skills with the ability to interpret data, optimize campaigns, and improve ROAS.
  • Familiar with DTC brands and how to drive conversions through paid ads.
  • Understanding how to craft and execute compelling ad campaigns.
  • Hands-on experience with testing, optimizing, and scaling media buying strategies.
  • Ability to work non-traditional hours, including weekends, to monitor and adjust campaigns in real time.
  • Deep understanding of the full marketing funnel and how each element impacts the customer journey.
  • Can provide strategic input on ad creatives and copywriting to drive performance.
  • Capable of managing multiple campaigns and budgets efficiently.

Job Tags

Similar Jobs

Ecolab Inc.

Fumigation Specialist Job at Ecolab Inc.

 ...requirements, thisSpecialty Pest Servicesposition requires a drug test including THC for all candidates who receive a job offer~ Immigration sponsorship not available for this role Physical Demands: ~ Position requires wearing and using a respirator or Self-... 

Tata Consultancy Services

Software Engineer - Entry Level Job at Tata Consultancy Services

 ...the potential of Generative AI. This is a unique entry-level opportunity to blend your academic knowledge of computer science with hands-on experience in prompt...  ...field, or equivalent practical experience. Programming Foundation: Solid understanding of at least one... 

Ness Auto Sales

Apprentice automotive Technician Job at Ness Auto Sales

 ...Apprentice Automotive Technician Ness Auto Sales and Service Lodi, WI Ness Auto Sales and Service is looking for a motivated...  ...vehicle inspections, maintenance, and repairs Learn to diagnose mechanical and electrical issues Perform basic services such as oil... 

Chanel

Fashion Advisor Job at Chanel

Chanel seeks a Fashion Advisor in Atlanta to enhance client experiences and drive business revenue. This role requires a minimum of 3 years in luxury retail, excellent communication skills, and a passion for fashion. The position offers competitive compensation and a comprehensive... 

GFL Environmental

Resi- Recycle Residential Driver Job at GFL Environmental

 ...opportunity to grow in your career, make new friends, and make a difference each day Key Responsibilities: Operate a residential / recycling collection, side-load and/or rear-load truck, ancillary equipment and hydraulic system to collect solid waste and/or recyclables...