Job Description

The Head of Communications and Public Relations will lead our communication efforts, shape our public image, and drive brand growth. This senior role is critical for crafting and executing a comprehensive communications strategy that aligns with the organization’s mission, values, and strategic goals.

Key Responsibilities:

Strategic Leadership

• Develop and implement a forward-thinking communications and public relations strategy that supports organizational objectives.
• Serves as a key advisor to the executive leadership team on communication and reputation management.
• Lead a Strategic Communications Framework group consisting of cross-divisional audience owners including investor relations, media, consumers, employees, retailers/distributors, and government relations.

Media and Public Relations

• Act as the primary spokesperson for the organization, ensuring consistent and effective messaging.
• Build and maintain relationships with key media outlets, journalists, influencers, and stakeholders.
• Oversee the development and distribution of press releases, media kits, and other public-facing materials.
• Prepare presentations, speeches, and talking points, for key executives and employees speaking on behalf of the company. Provide general public presentation preparation and coaching to those speaking on behalf of or to the company.

Brand Management

• Working with the Brand leader, safeguard and enhance the organization's brand identity and reputation.
• Ensure brand consistency across all communication channels and materials.
• Lead crisis communication efforts, developing strategies to address potential risks and mitigate reputational damage.

Measurement and Reporting

• Establish KPIs for communication and PR activities and measure their impact.
• Provide regular reports and insights to the leadership team on campaign performance and public perception.

Qualifications:

Education

• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field.

Experience

• Minimum of 5–10 years of progressive experience in communications, public relations, or related roles.
• Proven leadership experience managing teams and overseeing strategic communication initiatives.
• Demonstrated success in managing high-profile campaigns and crisis communications.

Skills

• Exceptional leadership, strategic thinking, and decision-making abilities.
• Superior writing, editing, and verbal communication skills.
• Deep understanding of media relations, public relations, and brand management.
• Proficiency in analytics tools to measure the effectiveness of communication efforts.

Personal Attributes:

• Visionary and results-oriented leader with a strong creative mindset.
• Collaborative team player who fosters strong relationships across all levels of the organization.
• Adaptable and resilient under pressure, with excellent problem-solving skills.

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