Job Description

• You are a burgeoning e-mail guru and a digital Swiss army knife.
• You are multidisciplinary, with experience in content development, digital data, and CRM.
• You thrive in a fast-paced environment, balancing last-minute requests, quick turnarounds, and ongoing priorities.
  

• Manage, develop, and activate targeted email campaigns to increase donor onboarding, engagement, retention, and satisfaction.
• Optimize automated lifecycle email campaigns to boost donor engagement, utilizing personalization, localization, dynamic content, and behavioral targeting.
• Write compelling and conversion-focused email copy, ensuring storytelling excellence while adhering to deadlines.
• Utilize data-driven insights to segment lists and personalize content based on donor behaviors, preferences, and lifecycle stages.
• Conduct A/B testing to optimize email performance metrics, including open rates, click-through rates, and conversions.
• Monitor and analyze key email marketing KPIs, providing regular performance reports and recommendations for improvement.
  

• 5+ years of experience in digital marketing, advertising, email campaigns, and/or copywriting in a digital agency environment (including experience with interactive media and direct marketing)
• A portfolio showcasing digital marketing work
• Strong understanding of digital marketing principles and best practices
• Keen enthusiasm for and demonstrable understanding of Web trends, technologies, and data analysis
• Exceptional writing skills with the ability to craft engaging content (correct grammar and proofreading a must!) in diverse voices and styles for varied audiences
• Proven ability to juggle multiple projects simultaneously, meet tight deadlines, and maintain acute attention to detail
• Experience with A/B testing, segmentation, and CRM
• Proficiency in tools such as Canva, Excel, and Stripe

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