Chief Marketing Officer (CMO)
About the Company
Popular public service media company
Industry
Broadcast Media
Type
Non Profit
Founded
1990
Employees
51-200
Categories
Specialties
Business Classifications
About the Role
The Company is seeking a Chief Marketing Officer (CMO) to spearhead the growth of its local news subscription and membership programs. The successful candidate will be responsible for driving the acquisition and retention of subscribers, with a strong focus on marketing and communications strategies. This role is pivotal in the company's mission to build a loyal audience and ensure the sustainability of local journalism. The CMO will work closely with the executive team to develop and execute initiatives that align with the organization's values and commitment to serving the community. Applicants for the CMO position at the company should be passionate about the role of journalism in democracy and community. A deep understanding of digital platforms and their impact on the media landscape is essential. The ideal candidate will have a proven track record in growing digital audiences and developing new revenue streams. A strategic, mission-driven approach is required to lead a large, multi-platform news organization with a strong heritage and a vision to expand its reach. The CMO will be at the forefront of the company's efforts to innovate and make a significant impact in the local news sector.
Hiring Manager Title
Chief Executive Officer (CEO)
Travel Percent
Less than 10%
Functions
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